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The Barbenheimer Industrial Complex Calls Dibs on Your ME Time

Dan Smolen
2 min readAug 12, 2023

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Hi, Barbie. Hi, Oppie. The Barbenheimer Industrial Complex has already added billions in revenue to US and global economies.

This week, on the What’s Your Work Fit? live show, viewer Helen asked our guest Geoff Woliner “how do I keep my boss from invading my ME time?”

But by the looks of it, Helen’s boss is no match for the Barbenheimer Industrial Complex.

Across the globe, many are using their ME time to be entertained in theaters and stadiums. And as of this writing:

But wait, there’s more happening in the ME Time marketplace:

  • CBS News reports that, by the end of Taylor Swift’s Eras Tour, Swifties will have added $5 Billion in spending to the global economy, and
  • Beyoncé’s stadium shows are generating $5–10 Million nightly. NIGHTLY!

NPR News calls this #BillionGirlSummer. But as impressive as that hastag is, it doesn’t factor in that men are…

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Dan Smolen
Dan Smolen

Written by Dan Smolen

Executive Producer and Show Host of WHAT'S YOUR WORK FIT? We help people find and do work that's part of a wonderful day doing many things, and not the day.

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